Trends

#NowPalette Meet Neo Pink, the sweet suspect of this season that likes to (un)identify as a gender!

JUL 17, 2024 | By Pratishtha Rana
Witness Neo Pink in its full glory in this Ahmedabad home designed by Huzefa Rangwala and Jasem Pirani of MuseLab; Photography by Nayan Soni

Everyone’s obsessed with pink but no one confesses it. Secrets as us millennials love harbouring, are precisely why this silent revolutionary of a shade — Neo Pink tops the charts as the sweet suspect of this season. From the Barbie pink decor to the millennial pink interiors, neo pink is unlike any other!

Trend direction by Yashika Punjabee, Produced by Juhi Agarwal and Apeksha Rao  

The Inspiration

I was never a fan of pink. This risky, anti-pink antithesis of a confession always draws me to the gentle superpower of pink. A colour sans gender. A colour reminiscent of Barbie’s iconic days. It’s young. It’s wise. It’s a relentless rebel disguised in saccharine seduction. Sit back and watch this new-age palette tickle your attention as its ironic candy character takes over our living spaces (and of course the internet!)

1. PINK ONYX STONE by Stonex India 2. “DUSK” VETRITE GLASS SLAB part of the Onigem collection by Sicis, available at Tessera 3. “ROSE RHAPSODY 8130” ROYALE LUXURY EMULSION PAINT by Asian Paints 4. “002 DRAGÉE OUISTITIS & CO” WALLPAPER part of the Confettis collection by Pierre Frey, available at Asian Paints all prices on request 5. “NARA” SUBWAY TILE by Ikigai, an FCML Surfaces Venture, `264 per sq ft 6. “BOUDOIR” VELVET FABRIC by Dialogues by Nirmals, `2,430 per metre 7. “GIR WOOD ROSE” COTTON LINEN BLEND FABRIC by Gulmohar Lane, `3,090 per mtr 8. “AMAZONIA” FLORENCE PINK DYED SILK WALLPAPER part of the Chinoiserie collection, designed by Edgardo Osorio of Aquazzura for de Gournay, price on request 9. “QUARTZ” BRASS AND CRYSTAL HANDLE by Mantara, `2,599 per piece 10. “THE HUNT” METALLIC WALLPAPER part of the Inscape collection by Raseel at CASA POP in collaboration with Floor & Furnishings, `9,486 per sq mtr 11. “MIAMI PINK TINKISSO” KITCHEN TAP by Dowsing & Reynolds, `15,445 per piece

The Features

What would it be like to binge on pink? Visually or otherwise. This home in Ahmedabad unpacks a renewed neutrality that Neo Pink carries with(in) it, glazing the kitchen and dining spaces created by Huzefa Rangwala and Jasem Pirani of MuseLAB. Seasonless, delectable and just joyous, the easy versatility of pink seeps into the surfaces and interiors, reflecting a burst of familiarity.

Website: www.muselab.in Photography by Nayan Soni @nayansoni

The Products

With a sober dynamism, shades of pink adorn a multitude of shapes and forms for refined and experimental pieces to layer up the living spaces.

1. “MINERAL” VELVET ARMCHAIR by Vincent Mazenauer 2. “CACTUS” WINE GLASS part of the Desert Plants collection designed by Alessandra Baldereschi for Ichendorf Milano, both prices on request3. DRIP COFFEE MACHINE IN CADILLAC PINK designed by Deepdesign Studio for Smeg, `36,000 4. “MAHALO” DINING CHAIR designed by John Koga for RALPH PUCCI International, price on request5. “FIUME” GLASS WATER PITCHER by Ikai Asai, `1,800 6. “MACARON” TABLE LAMP designed by Lucie Koldova for Brokis, available at Innovative Design Group, price on request 7. “MINNEN” BED FRAME by IKEA, `8,9908.”DEVIL’S FAMILY” VASE designed by Alessandro Mendini and Daniel Eltner for Cappellini, available at Opulin, price on request

Loved the Neo millennial pink interiors edit? Now read: Pop of Poppy red: Radical, vivacious and feisty is the trend for the summer of 2024!