Design
Meet the designers behind timeless homes and opulent hospitality spaces
OCT 29, 2024 | By Team ELLE DECOR India
Timelessness makes design truly futuristic. Seems counterintuitive? But hear us out! A well-balanced blend of what ‘has been’ and what ‘is’ leads the way to spaces that are unique and inviting. Steering away from fads and trends, design practitioners Natasha Sinha Singla of Elsa Design Co and Sidharth Ninan of SNA Design craft opulent homes and hospitality spaces.


Victorian Glamour Meets Modern Elegance
Transcending contemporary ideas of opulence, Natasha Sinha Singla’s practice at Elsa Design Co revolves around weaving the past and present together, with a focus on timelessness and elegance. Reminiscent of classical Victorian homes, her distinctive style emerges from the ability to craft spaces that are gilded and welcoming at the same time. Transforming homes into state-of-the-art sanctuaries, Natasha’s attention to detail is a reflection of her appreciation for traditional artistry.
Her prominent work at a home in Chandigarh features white sofas, warm wooden surfaces, and jewel tones with Victorian-style furniture and modern statement lighting. The warm white walls are decorated by gold-leaf patterns adding a palatial charm to the space.
The design features innovative spaces for hosting such as conversation pits and a blue-dyed veneer bar. Filled with natural light, the home is a gleaming haven covered in Italian and Brazilian stones.




Crafting Architectural Masterpieces with Timeless Appeal
Known for his innovative architectural practice, Sidharth Ninan at SNA Design redefines luxury, infusing functionality into immersive experiences steeped in artistry. With a nuanced understanding of the traditional practice of architectural detailing and modern design sensibilities, Sidharth’s designs are a harmonious coalescence of the old and new.
Representative of his design ethos is the project Vasanta Bhavan. The design narrative is both timeless and refreshingly modern as the result of an interplay between traditional architectural elements within a contemporary colour palette. Intricate details inspired by classical design are juxtaposed with clean lines and simple forms developing an ideal blend of the past and present.


The architectural planning of the space revolves around making the natural surroundings a part of the interior design. Expansive windows flood the space with natural light, creating a dynamic play of light and shadow that enhances warmth and openness. A captivating element of the space is the bespoke wooden light installation, which is intricately curated displaying artistic excellence. Complimenting the installation, diverse flooring materials silently define zones, maintaining fluidity and resulting in an open floor plan.


Bringing a fresh perspective to design, rooted in heritage yet crafted for contemporary spaces, Natasha’s spatial design offers warmth and comfort, weaving historical charm into spaces that feel inviting and warm. Simultaneously, Sidharth’s architectural approach balances intricate detailing and clarity, producing environments that are artistic and functional.
Their work reimagines how elements of the past and present can come together, creating distinctive spaces that feel both familiar and new, future-forward yet timeless.
Learn more about Sidharth Ninan Architecture and Elsa Design Co. here