Asian Paints reveals their Colour of the Year 2018: Passion Flower
MAR 12, 2018 | By Reecha Kulkarni
If you found yourself surrounded by champagne flutes and bold home décor setups — all neatly encased within a flurry of warm yellow — you may have stepped inside the ColourNext Trends Pavilion by Asian Paints at India Design ID 2018, the chosen platform for the unveiling of the biggest colour trend of the year.
As a result of months of research by top designers, architects and sociologists by Asian Paints, ‘Passion Flower’ was declared Colour of The Year 2018, aptly named after its golden glow.The reveal was also accompanied by the mood of the country, encapsulated in four design trends: Untamed, Humane, Busy Cool and Alchemy of Memories.
While the fluorescent colours of Untamed tapped into the absurd extremes and explosions of identity in the 21st century, Busy Cool called out to 9 to 5 professionals and their lifestyles with plush purples and reds. The romance of art and history brought together faded velvets and natural tan in Alchemy of Memories, while Humane captured the need to get away from technology with organic patterns and polished copper. Expect to find these trends in every household this year, and don’t be surprised at yourself, when you pick an amber wallpaper for your home.