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Heirlooms for the future by Aadyam Handwoven

In collaboration with Konkona Sensharma, Aadyam Handwoven brings India’s handweaving traditions into contemporary living

09 Apr 2026

ELLE DECOR

India is shaped by a vast and layered cultural heritage where each tradition exists as a universe of its own. In collaboration with Konkona Sensharma, Aadyam turns the spotlight on one such world: that of the weaver communities, where handweaving has been practised and passed down through generations like second nature. It’s not just a craft, it’s something people grow up with, live with and carry forward. As some of these crafts are slowly slipping out of everyday life this kind of effort matters even more. From Bhuj to Kashmir and Gadwal to Varanasi each place brings its own culture, stories and identities to the loom. No two places feel the same and that’s what makes it so interesting. Aadyam works closely with these artisans not just to create textiles, but to support the people and the process behind them. Each season Aadyam collaborates with weavers to create intricate and exquisite pieces that are handmade, rooted in Indian craft techniques and designed to be timeless.

Table lines in Bhuj extra weft weave; Photography courtesy of Aadyam Handwoven

A familiar connection

In collaboration with Konkona Sensharma, Aadyam Handwoven’s vision feels very personal and relatable. Konkona is known for her simple and effortless style and her connection to handloom comes from memory and her early life. She recalls growing up watching her mother wear sarees like Gadwal, becoming familiar with different weaves without consciously trying to learn them. Over time, she found herself naturally drawn to textiles like ikat and Jamdani, pieces that felt familiar and comforting. For her, handloom is not just about how something looks, but how it feels to wear and live with. It carries a sense of continuity, linking the past with the present in a meaningful way. It carries a personal touch; it feels like something that is made by people and not mass produced by machines. She also sees it as timeless and sustainable, something that can be worn and passed on, holding emotional value across generations.

Konkona Sensharma in Pochampally cotton ikat saree, Bhuj extra weft bed linen; Photography courtesy of Aadyam Handwoven

Richly textured cushions from Banaras; Handknotted rug from Bhadohi; Photography courtesy of Aadyam Handwoven

Crafting meaning

Building on this idea, Aadyam Handwoven introduces #HeirloomsForTheFuture—a way of looking at textiles as part of everyday life rather than occasional pieces. These are objects designed to be used, to age with time and to gather meaning through everyday moments. Extending this further, the brand’s #CultureBeyondTextiles philosophy reflects a larger view of culture—not limited to fabric alone, but connected to art, memory and lived experiences. It’s about seeing craft as something evolving and alive rather than fixed in the past.

“We are delighted to join hands with her (Konkona) and have her voice to amplify our impact efforts on weaving communities and livelihood generation. She epitomizes our belief in creating #HeirloomsForTheFuture be it textiles,

films, performing arts or just pure legacy”, notes Manish Saksena, Business Lead at Aadyam Handwoven. Through this approach Aadyam invites a shift towards more mindful choices where what we bring into our lives carries meaning and continuity. But what makes it interesting is the shift in how Aadyam redefines how these textiles are seen. Instead of being reserved for special occasions or labelled as purely traditional, they are imagined as tactile luxury artifacts and design objects, something you use without overthinking and something that you keep going back to. In a fast-moving world, it feels good to choose something that lasts.

Explore more on https://handwoven.aadyam.co.in/?srsltid=AfmBOoowFg1K930tnb7K_X5HFIdiSW5gsXV4iIMWxlZULmaI6nej7aiF